One of the reputed engineering colleges based in North India, approach us as they got bad reputation because of a notorious ragging incidence in the college campus, in which few junior students injured badly and it got highlighted in media. Media and their competitors generated lots of hype on the internet about them. Coincidentally, the college was just preparing for the new admission season, and their management was much worried it.
We first did in-depth reputation analysis about client and found out all the negative contents available on internet including media links. Our team then met with college administrative team and collected all the achievements and relevant information about the college. Our PR, graphic and content team then developed creative contents in the form of infographic, videos and articles, PR’s and spread around on internet. We also promoted all the relevant contents on steps taken by college against the culprits and security measures taken by college. We also managed to get some links removed permanently. Now the college is on the way and enrolled good number of students in the current session.